Thoughts on GRC Content Marketing
One of the essential steps in starting any business is creating awareness for your brand. You can have the greatest product in the world, but if your target group doesn't know about it, you will never make a sale. For me, marketing is also not at all about this traditional advertising pushing, which many people associate with the topic. It starts much earlier in identifying promising market potential, shaping a product to fit this demand, and then telling people about it in the least annoying way possible.